Manman Li,Li Li,Xiangjin Zhu

The integration of industry and education and collaborative education are important measures for colleges and universities to seek their own development, realize the connection with the market, vigorously improve the quality of education, and train first-line practical technical talents for enterprises. They are also the key to improve the training quality of skilled talents. The major of business administration has a high demand for practical application ability. Professional courses Jointly designed and implemented by schools and enterprises can effectively improve the cultivation of students' comprehensive application abilities. Therefore, this paper takes specialized talents in business administration in colleges and universities as an example, and focuses on the integration of industry and education, the coordination of education and research, and innovation and practice of the integrated training model of professional education and innovation and entrepreneurship education. Only in this way can the teaching objectives be better achieved and better services be provided for students.

integration of industry and education, coordination of education and research, business administration, innovation and practice

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