Zheng Pan

Abstract: Organising modern large-scale sporting events plays an important role in demonstrating the image of the city, enhancing international exchanges, promoting the spirit of sports, economic development, and civilised construction. This research explores the trend of China's sporting events in the past 30 years through major sports events held in China since 1990. The research finds through the case study that hosting sports events as one of the contents of the development of the national sports industry also has different strategies in different countries and different periods, especially China. Also, it analyses the different strategies and reasons for hosting major sports events in different periods in China, and deeply explores the relevant policies of local government, local and national sports bureau and relevant central decision-making institutions, and further analyses the reasons and trends of policy formulation. Moreover, through Beijing, Shanghai and Guangzhou, the major sporting events held at different stages since 1990 and the sports strategies or policies formulated for the corresponding sports events are used to explore the reasons and purposes of hosting major sports events among China. Lastly, it provides certain theoretical guidance and practical basis for Chinese development of hosting sporting event industry. This research presents the reasons and trends of hosting sporting events in Beijing, Shanghai and Guangzhou by collecting documents and summarizing data.

Keywords: Sports Policy; Strategy; Sporting Major Event; China

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