Shicheng Bi

Abstract: Everyone’s participation in content production makes information enter the era of “unlimited supply”, and institutional media must deeply reform the content supply side, reshape the operation mechanism in multiple dimensions, and consolidate six key pivots such as intelligence production, intelligent distribution, intelligent marketing, think tank services, intelligent grasp, and intelligent media ecology.

Keywords: unlimited supply, content supply side, key pivot

[1] Chunsheng, Z. Xiuhai, H. (2020). Unlimited Supply: The New Economy in the Digital Age, CITIC Publishing Group. [2] Ruoyu, W. (2021). Structural Reform of News Supply Side in the New Media Era, Research on Communication Power. [3] Yibiao, W. (2022). Advancing the Supply-side Structural Reform of News Media, China Press. [4] Tang Yuan. Daily Economic News Releases “New Vision” AI Video Product [N]. Daily Economic News, 2022-12-09(18). [5] Hu Jie. Changes in the Editorial Department of the Beijing News [J]. Youth Journalist, 2020, (04): 17-18. [6] Huang Chuxin, Chen Zhirui. Analysis of the Evolution of the All-Media Communication System and the Development Pattern of Mainstream Media [J]. China Publishing Journal, 2023(23): 8-12. [7] Wang Zhigang. Reflection on the Cultivation of Editing Talents from the Perspective of Media Convergence [J]. Chinese Editing, 2017(03): 32-36.

点击下载PDF